FOR IMMEDIATE RELEASE
Monday, January 29, 2007
February Proclaimed "I Love NYC Pets" Month by City Animal Rescue Groups
Month-Long Celebration Includes City-Wide Adoption Events, Extended Shelter Hours, and Gifts with Every Adoption
New York, NY – Monday, January 29, 2007 – As Liza Minnelli and Frank Sinatra would crow, "Start spreading the news!" The city's four-legged New Yorkers are looking to make a brand new start of it in loving homes this year. It's up to you, New York, New York, as the city's animal rescue groups are making their biggest pet adoption push this February. The Mayor's Alliance for NYC's Animals and its partner organizations have set their hearts on helping New Yorkers find their true feline and canine love during the inaugural "I Love NYC Pets" month. Want to be a part of it? Visit www.ILoveNYCPets.com for details on the month-long celebration in February including over 50 adoption events in all five boroughs, extended adoption hours at city shelters, and special starter kit gift bags filled with product samples and valuable coupons from pet product manufacturers.
Highlight events of "I Love NYC Pets" month include special pet adoption events held at select Commerce Bank locations in Manhattan, Brooklyn, Queens, and the Bronx over the February 10th and 11th weekend from noon to 4:00 p.m., just in time for Valentine's Day. Details available at: www.ILoveNYCPets.com.
"Commerce is known for its fun and extraordinary service experience, which includes welcoming dogs into our stores," said Commerce Bank New York Market President Greg Braca. "We're delighted to partner on these events that bring the community together and help loving pets find happy homes."
Primary organizational partners of "I Love NYC Pets" month include: American Society for the Prevention of Cruelty to Animals (ASPCA), Animal Care & Control of New York City, Animal Haven, Bide-A-Wee, Humane Society of New York, and the North Shore Animal League. For more information on "I Love NYC Pets" month, events, and other organizational partners, please visit: www.ILoveNYCPets.com.
Photos Available: Colorful and adorable high-resolution images of homeless animals in "Adopt Me" vests.
The Mayor's Alliance for NYC's Animals, Inc., founded in 2002 and powered by Maddie's Fund, is a coalition of more than 100 animal rescue groups and shelters that are working with the City of New York to find homes for every cat and dog in the city who needs one. For more information about the Mayor's Alliance and its Participating Organizations, please visit the Alliance website at www.AnimalAllianceNYC.org.
Maddie's Fund, The Pet Rescue Foundation, (www.maddiesfund.org) is a family foundation funded by PeopleSoft and Workday Founder Dave Duffield, and his wife, Cheryl, to help create a no-kill nation. The first step is to help develop programs that guarantee loving homes for all healthy shelter dogs and cats throughout the country. The next step is to save the sick, injured, and poorly behaved pets in animal shelters nationwide. Maddie's Fund is named after the family's beloved Miniature Schnauzer who passed away in 1997.
Commerce Bank provides financial and other support to educational, community, human service, arts, and health-related programs, many of which focus on improving the welfare of children and families. A staunch commitment to active involvement in the local community is another vital element of the Commerce philosophy. Overall, Commerce Bank's Corporate Giving Program has contributed more than $56 million to nonprofit organizations, helping improve the quality of life of the people living in the communities served by the bank. In 2006, Commerce donated 2% of its pre-tax income to beneficiaries — well above corporate America's average of 1%, according to the Giving USA Foundation's 2006 annual report on philanthropy. For more information about Commerce Bank, please visit www.commerceonline.com, or call 888-751-9000.
Contact:
M. Silver Associates
Phone: (212) 754-6500
Fax: (212) 754-6711
Patrick Kwan
Mobile: (917) 309-9188
E-mail: patrick@msilver-pr.com
Carrie Hyman
Mobile: (845) 323-7007
E-mail: carrie@msilver-pr.com
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