Volunteers Direct Facebook Ads to Help Homeless Pets
Longtime Mayor’s Alliance for NYC’s Animals volunteer, Nick Kavanagh — a familiar face at many past Alliance events — is helping animal shelters and rescue groups gain greater traction from their Facebook outreach. Nick and his colleague, Alexa Millstein, work at Facebook, where this tech-savvy “dynamic duo” developed a special program to provide free advertising to pet adoption groups active …
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